Hearing loss is one of the world's most common health conditions, yet it is often one of the least visible. Unlike many other health challenges, hearing loss frequently has no outward signs. As a result, people may not realize someone is having trouble hearing, and those affected may go unnoticed, misunderstood or unsupported.
Because hearing loss is invisible, it is often accompanied by stigma and misconceptions. According to a recent market research study, nearly 60% of people believe that those with hearing loss are still stigmatized, and one in three people even considers this stigma to be very pronounced.
People with hearing issues may be perceived as inattentive, unfriendly or confused when they have simply missed part of a conversation.
Many individuals work hard to compensate by lip-reading, concentrating intensely or avoiding situations where communication becomes difficult. While these strategies can help, they can also be exhausting.
Increasing awareness and visibility help reduce stigma, promote understanding and create more inclusive communities.
The Hearing Matters Ribbon makes hearing loss visible to promote better understanding of the needs of people with hearing loss.
Because Hearing Matters.